Do Your Actions Support Your Statements? (Dallas, TX)

By Phillip Crum | Apr 27, 2008

Chief Idea Officer of MarketingMeasureSo you wanna be in the elite group of sales reps in your industry, huh? You’ve probably told others about your lofty goals, everyone knows it takes a lot of hard work to get there and you claim to be working as hard as you can. But are you really doing what it takes to get there?

Couple ways to find out.

1. First, write down your normal work-day habits and routines. Make sure to include these items:

  • How many days per week do you spend working on your sales goal?
  • How many hours per day?
  • How many hours per week?
  • Are you full-time in your sales effort?
  • Do you attend available industry related sales training?
  • Read at least 1 sales related book every month?
  • Use the interenet in your prospecting efforts?
  • Call other sales reps to compare notes on technique at least once a month?

2. Next, survey a handful of average (sales volume) sales reps and find out what their answers to the questions above are.

3. Call 3-5 of the top performers in your industry and run the same questions past them.

4. Finally, if you have the heart, compare your answers to the average answers for each of the groups in #2 and #3.

The answers to #3 tell you what it takes to become a top performer in your field. Are you doing what it takes to get there or have you been kidding yourself?

Phillip Crum is the Chief Idea Officer of MarketingMeasure and is committed to the idea of helping small business owners do a better job of finding their next customer or client. He and his two sons also own a Sir Speedy Printing franchise and employ those additional capabilities in the overall marketing services menu of offerings. Phillip can be reached at 214-213-7445, or pcrum@MarketingMeasure.com

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