Higher Postal Prices Force Market Efficiencies (Dallas, TX)
Four very good reasons why higher postal rates in 2008 might be a good thing.
Reason #1: Higher postage pricing forces businesses of all sizes to maintain their marketing databases. This will eliminate mailings to bad addresses or vacant properties.
Reason #2: Higher postage prices force small business owners to examine their databases with a critical eye [...]
Leveraging Marketing Tools For Small Business (Dallas, TX)
A small business has to take advantage of every opportunity and angle that comes along. Small business usually means small marketing budget and while the internet has leveled the playing field, on some levels, for all players the fact remains that big business has fatter wallets and can afford to do more things on that [...]
Customer Feedback, Webinars, and Process Improvement (Dallas, TX)
Couple weeks back I tried to hold a small Webinar using GoToMeeting and let’s just say things didn’t work out too well. Everyone was logged on and had a visual of my screen but the other party could not seem to connect to me with the phone conference portion of the event.
I called GoToMeeting’s customer [...]
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